Shereen Shaheen

Ms. Shereen Shaheen, Head of Corporate and Public affairs, Grand Middle East & Africa/ Sustainability consultant at Tetra Pak, and Advisory Board of The Well-being & Sustainability Summit.

With over 1,000 hours of coaching and mentoring, Shereen has spearheaded the development of value-based organizational programs at leading companies such as Vodafone, Etisalat, PepsiCo, and Coca-Cola.

In her role as Regional Director for Coca-Cola in North Africa, Egypt, and Libya, she designed and implemented high-impact internal engagement initiatives that elevated employee loyalty and satisfaction, creating stronger, more connected workplace cultures.

en's background also includes senior leadership roles such as Regional Corporate Communications and Public Affairs Head for Microsoft in North Africa, Pakistan, Levant & Egypt, and Head of Brand Corporate Communication for PepsiCo MENA, where she established award-winning sustainability and public policy departments. Her work in these organizations has resulted in transformative cultural shifts, improved engagement practices, and industry recognition.

A passionate advocate for fostering strong, values-driven cultures, Shereen integrates coaching, NLP, and mentorship into her work to empower teams and leaders. She continues to help organizations thrive through strategic communication, leadership development, and culture-building initiatives.